I was overwhelmed.
I wanted to build my business the right way. I wanted to talk to customers, I wanted to test my assumptions.
But instead…I was doing nothing.
I had more questions than answers, and the answers I did have, were scary…
Frustrated…disappointed…I wanted someone to ask for advice. Someone who understood Lean and could push me in the right direction. Someone I could ask “stupid” questions of.
And more than anything, I wanted someone to hold me accountable. I didn’t want a boss, but I wanted someone who I could make a promise to, and feel compelled to keep my promise. Someone to motivate me to do the difficult work of validating hypotheses.
Enter Mark: My Accountabili-Buddy
Spinning my wheels, I reached out to my friend Mark, a fellow Lean founder, with a proposition:
During our meetings, we’d provide each other clarity, we’d brainstorm solutions to one another’s problems, we’d call BS on one another, and most importantly, we’d hold each other accountable.
Just knowing Mark was going to ask me what I did last week motivated me to “get out of the building” – and changed everything.
I can’t attribute all of our successes to our coffee conversations, but some amazing things happened after we started them.
I pivoted hard from my app idea to helping other founders practice Lean Startup. Since then I’ve coached in Singapore, Serbia, San Juan, Seattle, San Francisco, and a host of other places that don’t start with S. I’ve mentored for Startup Weekend, Founder Institute, NEXT, Lean Startup Machine and I get to work 1-on-1 with 50+ founders every month.
In addition to our business success, Mark and I have become much closer friends. The highs and lows of entrepreneurship are unlike any other. Experiencing them with someone else makes the journey not only more successful, but more fulfilling.
Introducing: Customer Acquisition Teams
I want every founder to experience what Mark gave to me. I want you to have the gift of:
Inspired by Mark, I’m proud to announce the availability of Customer Acquisition Teams.
Customer Acquisition Teams are small groups of Lean founders (4 – 6), who meet weekly via Google Hangout to provide the same kind of clarity, productivity, and motivation Mark and I found meeting at coffee shops.
Spots remaining: 7
If you’re ready to practice Customer Development better, move your business forward, and get customers more quickly, it’s time to join your Customer Acquisition Teams.
We’ll be there for you.