Typical business books aren't action-oriented enough to teach how to find Product-Market Fit. They're full of stories and theories - great for reading on a plane, not for building a company.

FOCUS is a set of Workbooks

FOCUS is about getting Product-Market Fit and you won't get it by reading about it...you'll get it by doing it.

These workbooks will show you exactly:

in your business model, to find Product-Market Fit.

FOCUS Online

Click any of the workbooks below to access the online version of FOCUS.

FOCUS PDF

Click here to download your PDF version of FOCUS.

Overview

In the video below is an overview of each of the exercises in FOCUS. It should give you a feel for how all of the exercises relate to one another and ultimately what the path looks like.

How can we help?

Thoughts? Questions? Feedback?

What's more powerful than Product-Market Fit workbooks?

Getting help from the hundreds of other founders!

Do you ever wish you could work with other founders who were serious about validation?

Throughout this book you'll see the opportunity to ask questions and provide feedback. Please don't hesitate to post a comment, and don't hesitate to reply to someone else's.

I'll do my best to participate as well. The more we contribute, the stronger our community will become. The stronger our community, the faster you can find Product-Market Fit.

Let's start with an experiment...

Below, post your name, where you're from, a URL (if you have one) and the business challenge you're trying to solve right now.