How to find Product - Market fit?

The FOCUS Framework
Customer
Development Labs

How to interview customers and find Product-Market Fit

How to find Product-Market fit?

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adoption behavior curve
anxiety
business ideas
customer development
Customer Discovery
Customer Discovery Hacks
customer interviewing
customer quotes
customer validation
diffusion of innovations curve
early adopters
early majority
focus framework
idea generation process
interviews
Lean Startup
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problem storming
product market fit
product testing
Customer Development via Kickstarter

What’s the difference between asking a customer, “Would you pay for a product that…” and “Would you like a copy of your receipt?” Everything. I’m a fan of customer development.  Asking a customer, “Would you pay for this?” before we waste time building, can be a huge win.  But is “would you pay” the best

You need to grow a pair

Ever gotten advice so spot on your ego couldn’t take it at the time, and it was only later you realized its value? That happened to me when Glenn Kelman told me, point blank: You need to grow a pair. 4 years ago I had the privilege of meeting with Glenn to chat about my

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customer development
Lean Startup
What does customer development look like?

You’ve got an idea, and now you’ve been told to “get out of the building,” but that kind of advice just leaves you with more questions: How do I find my target audience? How do I ask enterprises if they’ll pay for my product? Do landing pages and ad clicks really tell me how much

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